The better the quality of a recycling station, the better the use
Through our experience designing outdoor recycling stations for large retail businesses, we know that the better quality these are, the more they are used and the less they are dirtied. For this reason, it is important to understand that the stations not only need to be professionally designed, they also need to be cleaned and emptied regularly.
In addition, we took on the challenge of developing a playful and joyful interaction. In this way, the rational act of recycling can be addressed emotionally and become associated with a positive experience. This should and can lead to the users of the stations visiting IKEA with the express goal of recycling their goods or bringing recyclables with them the next time they visit IKEA.