DEVELOPING A MINIMUM VIABLE PRODUCT
For the minimum viable product (MVP), we recommended using a battery unit off-the-shelf, rather than recreating the device from scratch. We helped develop labels, including the colour and material finish, to present a more cohesive brand look and feel for the product. The MVP of the multi-hub contained just enough features to communicate Ampero’s idea. Conscious of time and cost, we engaged a local manufacturer with whom we could work together closely. By outsourcing the technical aspects we were able to focus on the handling, usability and design of the multi-hub prototype. We chose to maximise the use of ‘tool-free’ manufacturing technologies, which are cheaper in comparison to more conventional processes for producing specific and complex components. Beyond our influence on the final design, we further added value by advising Ampero on the choice of material and the possibilities of the production process.
The results we gained from this testing phase informed how we further shaped the design, targeted potential users and sharpened the business model. Our agile product development process involved rapid prototyping, incorporating essential insights from the test product, and working with a local manufacturer to produce samples in small batches — an ideal approach for Ampero, as it meant that the product development phase was completed quickly, without expensive and time-consuming mould-making processes and therefore little investment.