WE, LIKE SO MANY OTHERS, HAD ‘MULTI-FUNCTION FATIGUE’ – TOO MANY OPTIONS, NOT ENOUGH QUALITY. WE CREATED BEOSOUND ESSENCE AS A TESTAMENT TO INNOVATIVE PRODUCT DESIGN, RETURNING TO AN AGE OF PURE SIMPLICITY. IN DOING SO, WE DISCOVERED A NEW WAY TO PRESS PLAY.
Technology has the capacity to enhance the way we live. But the promise of ‘seamless’ solutions and multi-purpose products has created an appetite for more. Limitless options sound like an incredible gift, but when it comes to functionality, it is a new story. Device connectivity issues often arise as different platforms and products clash and interact, creating more problems than they solve. One industry that continues to be revolutionised by developments in technology, is the music sector. Digitalisation, streaming services and wireless technology have changed the way we experience music.