Location:  Kirchbichl, Austria

Story:  At Deeluxe, we focus on one thing: crafting exceptional boots for snowboarding. As a tight-knit independent company, we’re driven by a passion for riding and a commitment to innovation. For over twenty years, we have pioneered new technology while refining proven approaches. By collaborating with riders to develop boots for the specific terrain they destroy, we offer footwear as diverse as today’s riders. This design-driven approach allows you to focus on your riding while we take care of your feet. Whether you session rails in front of city hall, lap the bunny hill, or splitboard in Alaska, you can depend on Deeluxe.

Industry: Sportsgoods

Website:  www.deeluxe.com

Cooperation: Since 2007

Products: Snowboard Boots

Offered services: Product Design, Business Design

Project scope: Creative Direction, Strategic Design, Product Development, Business Development