Noto is an international design studio for design research, product design and business design based in Cologne. We design growth by enriching life.

WELCOME TO NOTO

Designing growth by enriching life.

KNOWING THAT 40% OF PEOPLE’S WELLBEING IS DERIVED FROM EVERYDAY ACTIVITIES, WE HAVE THE STRONG BELIEF THAT DESIGN SHOULD MAKE A DIFFERENCE IN BUSINESS AND PRODUCT DEVELOPMENT.

Design gives structure to the things we do by enabling the use and enjoyment of products and services. As a result, design has a huge impact on the meaning of our activities and our sense of wellbeing. At Noto, we use our 15 years of experience and excellence in product design to create life-enriching experiences and build meaningful business opportunities. From developing new products to creating original new services or value propositions for an idea, we work with you to hit the ground running and bring to life ideas that endure.

 

More about Noto

PRODUCT DESIGN

Selected projects

VENTURES

Turning ideas into a desirable offers

Over the last few years, we have cooperated with many start-ups and learned a lot about their specific needs, their unique problems and their challenging economic environments. We have also identified great opportunities for us to support and co-develop life-enriching businesses and products.

 

For start-ups, a lean product development process is vital to making concepts a reality. It is essential to be swift and efficient, especially when resources are limited. Validating your value proposition and testing the killer features of your product are the main disciplines needed in order to shape your business model and hit the ground running.

prozess-design

SERVICES

What we offer

DESIGN RESEARCH

We study markets, identify trends, analyse competitors and enter into conversations with users. By building a deep understanding of customer needs, we help you seek new business opportunities with a proposition that is never ordinary.

PRODUCT DESIGN

We translate visionary concepts and innovative ideas into tangible, marketable products. We are ambitious realists and cooperative creatives. From creating exceptional aesthetics to providing guidance on materials and production, our product design solutions are always on brand and created for long-term market success.

BUSINESS DESIGN

We are focused on ensuring that a designed product is developed from a sustainable foundation. By leveraging our insights from the product development process, shaping business models and implementing a strong design strategy, we deliver distinctive value propositions that grow businesses.

JOURNAL

Behind the scenes

  • Our design philosophy is the product of a journey of discovery. It took exploration, experience and experimentation for us to realise what makes an impact and leaves a lasting legacy. So let’s start at the very beginning.

  • We always start with a brief. After 15 years and countless projects, we’ve experienced the good, the bad and the ugly when it comes to briefings—whether they come from start-ups or international corporations. But why is a thorough, thoughtful brief so important? Surely the kinks can be worked out along the way?